Media Kit
Our Audience
To date, our content and focus has been on sailing, and our audience is as well.
Out of 1,500 survey submissions:
Sailing Experience
- 10% have never been sailing
- 31% beginner
- 39% intermediate
- 20% experienced
Boat Ownership
- 41% own a boat
- 36% want to own a boat
- 17% previously owned a boat
- 6% stick to sailing on friend's boats
Buying a Boat
- 38% are in the market for a boat
- 54% are not in the market for a boat
- 8% don't plan on owning a boat
Type of Sailing
- 32% Daysailing
- 21% Coastal Cruising
- 17% Weekender
- 9% Bluewater
- 7% Liveaboard
- 14% Not enough to know
How They Got Into Sailing
- 45% YouTube
- 26% Introduced by Friends
- 20% Grew Up Sailing
- 5% Book or Movie
- 4% Spouse
Email Stats
- Subscribers: 19,500
- Average Open Rate: 51%
- List is regularly scrubbed
Website Stats
Over the last 12 months:
- DR 40
- 391k UV's
- 57% is US based
Annual Marketing Package
Newsletter Sponsorships
12 Newsletter Sponsorships ($4,740 value)
- Include up to 100 words of text along with one banner graphic, positioned after a short introduction.
- All ads require approval.
- Sponsored ads will always be clearly labeled as paid content.
Dedicated Email
You'll get 1 dedicated email ($995 value)
- You choose the subject line & content of the email.
- All ads require approval.
- Dedicated emails will always be clearly labeled as paid content.
Home Page Backlink
Your logo will be featured as a sponsor on the home page of lifeofsailing.com, with a dofollow link. ($995 value)
Pricing
$3,995
Newsletter Sponsorship
There is one placement available per email, which is right after a short intro to the newsletter.
This gets you 1 ad in 1 newsletter.
- Subscribers: 19,500
- Average Open Rate: 51%
- Include up to 100 words of text along with one banner graphic, positioned after a short introduction.
- All ads require approval.
- Sponsored ads will always be clearly labeled as paid content.
- Have specific requirements or additional questions? Contact us at advertise[at]lifeofsailing.com to discuss your needs!
- Price: $395 per
Dedicated Email
We currently offer only 1 dedicated email to our audience, per month.
This gets you 1 dedicated email.
- Subscribers: 19,500
- Average Open Rate: 51%
- You choose the subject line & content of the email.
- All ads require approval.
- Dedicated emails will always be clearly labeled as paid content.
- Have specific requirements or additional questions? Contact us at advertise[at]lifeofsailing.com to discuss your needs!
- Price: $995 per